Three Kenyan companies selected to host MIT Sloan Global Entrepreneurship Lab projects
三家肯尼亚公司被选中主办麻省理工学院斯隆全球创业实验室项目
Jan 15, 2020
2020年1月15日
Now in its 20th year, ‘G-Lab’ helps to promote entrepreneurship across Kenya
“G-Lab”已经成立20年了，它有助于促进肯尼亚各地的创业精神
Cambridge, Mass., January 15, 2020— They are three Kenyan companies poised to expand locally and globally and are interested in exploring how best to take that next significant step. Now, AT Labs, Lori Systems and SunCulture have been selected to host Global Entrepreneurship Laboratory (G-Lab) projects in collaboration with the MIT Sloan School of Management, founder of the international entrepreneurial program. The companies were chosen based on their business models, growth potential, and successes to date.
马萨诸塞州剑桥市，2020年1月15日-他们是三家准备在本地和全球扩张的肯尼亚公司，有兴趣探索如何最好地迈出下一个重要步骤。现在，在实验室，洛里系统公司和太阳文化公司被选中与麻省理工学院斯隆管理学院（MIT Sloan School of Management）合作主办全球创业实验室（G-Lab）项目，后者是国际创业计划的创始人。这些公司是根据他们的商业模式、增长潜力和迄今为止的成功而选择的。
Teams of MBA students from MIT Sloan—one of the world’s top-ranked business schools—will be working on-site in Kenya throughout January to provide them with high-impact insight and analysis.
麻省理工学院斯隆商学院（MIT-Sloan）的MBA学生团队是全球排名最高的商学院之一，今年1月，他们将在肯尼亚现场工作，为他们提供高影响力的洞察力和分析。
This year marks G-Lab’s 20th anniversary. Since 2000, nearly 2,500 MIT Sloan G-Lab students have worked with host companies on 643 projects at 482 startups in emerging and frontier markets in 54 countries. To date, approximately 15 G-Lab projects have been hosted in startups and companies across Kenya.
今年是G-Lab成立20周年。自2000年以来，近2500名麻省理工斯隆G-Lab的学生在54个国家的482家新兴市场和前沿市场的初创企业中，与主办公司合作了643个项目。到目前为止，大约15个G-LAB项目已经在肯尼亚的初创公司和公司托管。
When determining project scope, host companies draw from a broad spectrum of business challenges such as growth, new market entry, pricing, marketing, benchmarking, fundraising, and financial strategy. G-Lab strongly emphasizes concrete “leave-behinds” as a primary component of the teams’ project deliverables. In the process, the MBA students gain real-world experience in creating, developing and running young enterprises with diverse economic infrastructures as well as thinking about the role of politics, culture, and other non-economic variables.
在确定项目范围时，东道主公司从广泛的业务挑战中汲取经验，如增长、新市场进入、定价、营销、基准、筹资和财务战略。G-Lab强烈强调具体的“落后”是团队项目交付成果的主要组成部分。在这个过程中，MBA学生获得了创造、发展和经营具有多样化经济基础设施的年轻企业的现实经验，以及思考政治、文化和其他非经济变量的作用。
Meet the Companies
会见公司
A wholly owned subsidiary of Africa’s Talking (AT), AT Labs is a startup studio that seeks to co-create companies with founders by giving them access to resources, including AT’s technology platform, engineering capacity, physical space, business services and access to capital. The MIT Sloan G-Lab team is working to create actionable insights to help refine for AT Labs the strategic approach to creating a sustainable operational formula for building successful startups in Africa.
AT Labs是Africa's Talking（AT）的全资子公司，是一家创业工作室，旨在通过让创始人获得资源（包括AT的技术平台、工程能力、物理空间、商业服务和资本准入）与他们共同创建公司。麻省理工学院斯隆G-Lab团队正致力于创造可行的见解，帮助实验室完善战略方法，为在非洲建立成功的创业公司创造可持续的运营模式。
An e-logistics marketplace for trucking, Lori Systems simplifies freight hauling across Africa. Their platform is revolutionizing the cargo-transport value chain, focusing on full truckloads. In the past year, Lori has seen significant growth in its operation footprint, business performance and team. Having raised capital and now focusing on scaling, Lori sees an opportunity to “check in” on its business and determine some clear internal and external priorities for 2020. The G-Lab team will recommend key areas to underpin and sustain their growth.
洛里系统公司是一个卡车运输的电子物流市场，简化了非洲各地的货运运输。他们的平台正在彻底改变货物运输价值链，专注于全卡车运输。在过去的一年里，Lori的运营足迹、业务表现和团队都有了显著的增长。在筹集了资金并专注于规模扩张之后，洛瑞看到了一个“签到”其业务的机会，并为2020年确定了一些明确的内部和外部优先事项。G-Lab团队将推荐关键领域来支撑和维持其增长。
SunCulture’s water pumps and irrigation systems enable farmers to access a steady supply of water for agricultural and household use, engage in precision irrigation, store energy to power lights and appliances, and receive personalized farming recommendations. As SunCulture embarks on their “scale-up” phase, the company is eager to refine and upgrade its pricing strategy. The MIT Sloan G-Lab team will assist in the development of an enhanced pricing model to support SunCulture's growth and profitability targets.
SunCulture的水泵和灌溉系统使农民能够获得稳定的农业和家庭用水供应，进行精确灌溉，储存能源以照明和电器，并接受个性化的农业建议。随着SunCulture进入“扩大”阶段，该公司急于完善和升级其定价策略。麻省理工学院斯隆G-Lab团队将协助开发一个增强的定价模型，以支持SunCulture的增长和盈利目标。
Action Learning
行动学习
“Across Kenya, smart people are running good companies and looking to create more good jobs,” says MIT Sloan Professor Simon Johnson, the former chief economist of the International Monetary Fund who co-founded the program in 2000. “Over the past twenty years, it has been a privilege – and an education – for our students to find ways to be helpful. Everyone returns to the United States impressed with the energy and intensity of the CEOs in these companies.”
“在整个肯尼亚，聪明人都在经营好公司，并希望创造更多的好工作，”麻省理工学院斯隆（MIT Sloan）教授、国际货币基金组织（imf）前首 席经济学家西蒙•约翰逊（Simon Johnson）说，他于2000年共同创立了这一项目。“在过去的20年里，我们的学生有幸找到帮助他们的方法，这是一种教育。每个回到美国的人都对这些公司CEO们的精力和强度印象深刻。”
G-Lab—based on the MIT Sloan Entrepreneurship Lab (E-Lab) model launched in 1992—is one of 15 pioneering Action Learning labs available to students at MIT Sloan. While project activities vary, they are united by common themes, including experiential, reflective, and peer learning; faculty mentoring; real-world problem solving; knowledge transfer; and, perhaps unique to MIT Sloan, a student team engagement intended to have a measurable business, which often includes a social impact. These real-time management challenges bring theory to life.
基于麻省理工学院斯隆创业实验室（E-Lab）模式的G-Lab于1992年推出，是麻省理工学院斯隆学院提供给学生的15个先锋行动学习实验室之一。虽然项目活动各不相同，但它们是由共同的主题统一起来的，包括体验式、反思性和同伴学习；教员指导；现实世界的问题解决；知识转移；也许是麻省理工斯隆学院独有的，学生团队的参与旨在产生可测量的业务，通常包括社会影响。这些实时管理的挑战给理论带来了生机。
About the MIT Sloan School of Management
关于麻省理工斯隆管理学院
The MIT Sloan School of Management, based in Cambridge, Massachusetts, USA, is one of the world’s leading academic sources of innovation in management theory and practice. With students from more than 60 countries, it develops effective, innovative, and principled leaders who advance the global economy.
麻省理工斯隆管理学院位于美国马萨诸塞州剑桥市，是世界上管理理论和实践创新的主要学术来源之一。它拥有来自60多个国家的学生，培养出高效、创新和有原则的领导人，推动全球经济的发展。
