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21秋-香港中文大学-多媒体硕士
  • 案例分类:
  • 录取专业:多媒体
  • 录取时间:21年3月
  • 奖学金:
  • 申请语言成绩:雅思7.5
  • 申请人GPA:3.5
  • 申请人毕业院校:暨南大学
  • 申请人所学专业:播音主持
  • 录取院校:暨南大学
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背景介绍

申请难点

留学规划与提升

 
 
The MSc in New Media is a 1-year full time or 2-year part time taught programme that aims to equip students with the knowledge and skills necessary to adapt in the changing world characterized by continuous technological innovation affecting industries and job markets. The curriculum gives students an overview of new media from an entrepreneurial management perspective with emphasis on the business and management aspects of the technology as well as the conception, design and development of multimedia applications and content.

Programme Goals
 1. to provide graduates with a broad understanding in interpersonal communication, organizational communication, computer-mediated communication, and intercultural communication theories and the application of such knowledge to the design and development of new media content, services and products; 
2. to provide graduates with a good understanding of the social, economic, cultural, legal, and ethical implications of new media; 
3. to prepare graduates to conduct content and audience research and apply this knowledge in designing strategic information campaigns using new media, conduct formative evaluation in the effectiveness of new media campaigns, and give goal-directed recommendations; 
4. to provide graduates with a technical know-how through hands-on training in areas such as multimedia design, development and user interface design, data analytics; and 
5. to enable graduates to apply creative digital applications to solve business problems in training, sales presentations, and to communicate with employees and customers. 
 
 

院校解读

留学方案

案例分析

学生背景分享

暨南大学  应届大四在读  播音主持(法学辅修)GPA3.5   雅思7.5   有两段相关实习

Course List

For students admitted in 2020-21

Required courses

COMM5520 * Applied Communication Research
COMM5942 New Communication Technologies: Trends and Impacts
COMM5950# New Media Content Development
COMM5980 New Media Ecology
  Sub-Total: 12 units


Elective courses

COMM5110, 5111, 6120, 6121 Topical Studies in Communication I, II, III, IV
COMM5120 Globalization and Communication
COMM5510 Media Management
COMM5620 Media Ethics and Law
COMM5640 Online and Mobile Journalism
COMM5735 New Media and Society
COMM5775 Understanding Culture Thro Film
COMM5837 Creative Digital Media Production
COMM5940 New Media Business Model and Innovation
COMM5944 Media Economics and ICTs
COMM5946 Fundamentals in Multimedia Design
COMM5960 Issues of ICTs in China
COMM5961 Topical Studies in New Media I
COMM5962 Topical Studies in New Media II
COMM5964 New Media Analytics
COMM5970 Cybercrime and Law
COMM6210 Communication Patterns in Chinese Society
COMM6420 Strategies for Integrated Communication Campaigns
COMM6940# Creative Technologies: Design and Management
COMM6950 Directed Study in New Media Project
  Sub-Total: 6 units
  Total: 24 units
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