20秋新港录取案例分享-香港城市大学-新东方前途出国

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    20秋新港录取案例分享-香港城市大学

    背景介绍
    申请难点
    留学规划与提升
     
     
    Programme Aims and Objectives

    Train Professionals for the media, other industries and institutions, including:

    • Mass media
    • Advertising/PR agencies
    • PR/marketing communication departments of commercial firms
    • Information/publicity departments of governmental or non-profit organizations
    • Content divisions of Web/multimedia houses
    • Mobile media and other communication-related sectors
    Entrance Requirements

    To be eligible for admission, you must satisfy the General Entrance Requirements and:

    • have a Bachelor's degree in communication related areas from a recognized university or equivalent qualification; or

    • have a Bachelor's degree in non-communication-related areas and a minor in communication related areas of studies

    Applicants without a major or a minor in communication related areas of studies must have the basic knowledge about media and communication through coursework and an internship in communication related areas for at least three months. Substantive working experience in communication related areas such as a full-time job in a communication related position for at least one year will satisfy the requirement for the basic knowledge about communication.

    Applicants whose entrance qualification is obtained from an institution where the medium of instruction is not English should also fulfill the following minimum English proficiency requirement:

    • Score 550 (paper-based test) or 59 (revised paper-delivered test) or 79 (Internet-based test) on the Test of English as a Foreign Language (TOEFL); or

    • Overall band 6.5 in International English Language Testing System (IELTS); or

    • Score 450 in the new College English Test (CET-6) of Chinese mainland; or

    • other equivalent qualifications

    Course Description

     

    A. Programme Core Courses for All Streams (9 credits)

    • Communication Fundamentals
    • Research Methods for Communication and New Media
    • Internet Communication

    B. Stream Compulsory Courses (9 credits)

    Students can specialize in one of the three streams (Digital Media, Media Data Analytics and Visual Media) by completing the required courses prescribed by the stream. The offer of a stream is contingent on the availability of teaching staff and the minimum number of students pre-selecting the stream. In case a stream cannot be offered for an academic year, the Digital Media Stream will be the default stream.

    1. Media Data Analytic Stream

    • Media Data Analytics
    • Social Network Analysis for Communication
    • Social Media Data Acquisition and Processing

    2. Visual Media Stream 

    • Digital Visual Media
    • Advanced Multimedia Communication
    • Multimedia Practicum

    3.  Digital Media Stream 

    • Global Media in the Digital Era
    • Policy and Regulations of New Media
    • Multimedia Communication

    C. Stream Electives (9 credits)

    院校解读
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    案例分析
    香港城市大学

     

    香港城市大学于1984年建校,坐落于香港九龙达之路,是香港特别行政区政府资助的八所大专院校之一。香港城市大学是一所年轻向上富于进取的国际化的多科性大学。大学恪守「敬业乐群」之校训,每年为超过20,000名学生提供140多项的优质本科及研究学位课程。大学现设有商学院、人文及社会科学学院、科学及工程学院、创意媒体学院和法律学院。

    香港城市大学优势:

    (1)根据《泰晤士报高等教育增刊》( The Times Higher Education Supplement)2005年世界最佳200所大学排名中,城市大学进入200,与清华、北大、复旦大学等共同跻身大中华地区优秀高校榜前10;城大更荣登最佳100所科技大学及最佳100所社会科技大学之列。

    (2)根据美国德州大学达拉斯分校公布全球最优秀100所商学院调查,城大商学院获得亚太地区五强之一(美国德州大学达拉斯分校排名榜)

    (3)城大商学院成功通过国际管理教育协会 (AACSB International)的入会评审,是大中华

    地区内的第3间获得认证的商学院(获国际管理教育协会认证之院校名单);

    (4)根据《信息系统协会会讯(CAIS)20055月发表的一项全球大学信息系统研究论文

    发表数量的排名,城大位居第五,在北美以外地区排名第一。

    (5) 城大在全球电机工程SCI论文榜上排第二。

    2020-03-15

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