Introduction
The Belt and Road Initiative (BRI), launched in 2013, represents one of the most important international development and economic cooperation strategies in recent decade. Encompassing over 140 countries and regions, the BRI has generated unprecedented opportunities and challenges in international trade, investment, infrastructure, and cultural exchange. This dynamic and complex environment necessitates a new generation of professionals equipped not only with advanced business and administrative skills, but also with deep intercultural competence and nuanced understanding of the diverse contexts along the Belt and Road.
The Master of Arts in Belt and Road Business Communication and Administration programme is designed to address this growing demand. The programme aims to equip students with the professional knowledge, practical skills, and intercultural communication competencies required to excel in business, administration, and communication roles within the context of the BRI. It e seeks to develop graduates who can effectively navigate the complex economic, social, and cultural environments of the BRI, and who are prepared to contribute to sustainable international cooperation and development.
Programme Objectives
To provide students with a comprehensive understanding of the cultural landscapes of Belt and Road countries and regions
To develop advanced skills in business communication within multicultural workplace settings
To foster critical thinking and problem-solving abilities for addressing real-world challenges in intercultural business cooperation
To cultivate talents for multinational corporations, governmental institutions, orinternational organisations engaged in the Belt and Road development
Programme Intended Learning Outcomes
Upon successful completion of the programme, students will be able to:
Demonstrate advanced business communication and administration abilities adaptable to diverse intercultural professional environments
Understand cultural differences in Belt and Road countries and regions, and develop appropriate, effective business and administrative strategies
Utilise technology to enhance efficiency in intercultural business communication
Integrate business communication skills with deep intercultural understanding to address real-world problems in Belt and Road business contexts
Programme Structure and Curriculum
The MA(BRBCA) programme comprises 24 credit points (cps), which will typically be earned within one year of full-time study. Students will be required to complete 6 core courses (18 cps) and 2 elective courses (6 cps) to graduate.
General Admission Requirements
Recognised bachelor’s degree or other equivalent qualifications, preferably with relevant working experience.
Applicants who are new graduates and have excellent academic performance may also be considered.
