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林文俊大学城亚洲部主管

20秋香港录取案例分享 - 香港中文大学
  • 案例分类:
  • 录取专业:市场营销
  • 录取时间:19年12月
  • 奖学金:
  • 申请语言成绩:IELTS 7.5 GMAT 650
  • 申请人GPA:3.7/5
  • 申请人毕业院校:华南师范大学
  • 申请人所学专业:财务管理
  • 录取院校:香港中文大学
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背景介绍

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留学规划与提升

The MSc in Marketing is the first of its kind in the region which incorporates tradition and technology, intuition and analytics, local ideas and a global vision. Our well-designed curriculum provides the in-depth knowledge and first-hand experience you need to thrive in an internet-driven economy. Guided by a mission to reinvent the art of marketing, this pioneering programme equips aspiring marketing experts with skills to win in the age of the empowered consumer.

 

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案例分析

Learn in an innovative environment

World-class educators and professionals

Our faculty members are recognised as top scholars and educators in the industry, many of whom are MBA professors and have more than 10 years of teaching experiences. We also invite thought leaders and industry experts from renowned organisations as guest lecturers.

Pioneering learning facilities

The Marketing Engineering Lab is the first of its kind in the world and was built in collaboration with IBM. Using the lab’s state-of-the-art analytics software, you will learn how to extract valuable insights from real-time data and craft tailored marketing messages to maximise customer engagement.

Holistic development

We offer a variety of self-discovery and character-building activities designed to develop your soft skills. Equipped with teamwork, negotiation and leadership skills, you can successfully manage marketing campaigns in a wide range of companies and cultures.

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