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香港科技大学-22秋-商学院-商业分析
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香港科技大学 22秋 商学院
 
专业:商业分析
 

The HKUST MSBA program aims to meet strong demand for business analytics professionals. It provides students with solid knowledge of business analytics by bringing together a wide range of knowledge in applied statistics, modeling, optimization, and information management.

The program focuses on teaching students how to make good use of numerical data, multi-dimensional unstructured information, and business analytics knowledge for building data-driven strategies, enhancing performance, and facilitating evidence-based discussion for problem solving. It develops students’ business analytics competency, and hands-on experience in solving real business problems in various areas such as management, finance, and marketing. 

Our expectation is that graduates from the program are able to integrate cross-disciplinary knowledge with analytics to manage complex data structures in a business environment; analyze real business problems using various business analytics techniques, and play leading roles in successful business strategy execution using analytics.

 

PROGRAM SCHEDULE

The HKUST MSBA program is offered in both in one-year full-time and two-year part-time study modes.

Full-time Schedule (One-year)

  • Students will be arranged to attend classes in Weekdays daytime/evening and Weekends daytime.
  • Study load: 14 credits in Fall semester; 16 credits in Spring semester

Part-time Schedule (Two-year)

  • Students will be assigned to attend classes on Weekdays evening and Weekends daytime.
  • Study load: Maximum 8 credits (4 courses) in each semester 

Class Venue

  • Students are required to attend all classes in HKUST campus. Distance learning or online learning mode is NOT offered. 

 

The study pathways for Full-time & Part-time study mode are summarized below

 

PROGRAM CURRICULUM

The HKUST MScBA program is offered in both in one-year full-time and two-year part-time study modes. Both full-time and part-time students must complete 18 credits of Required Courses and 12 credits of Elective Courses, i.e., a total of 30 credits, to graduate. 

The list of Elective Course options is different for each intake and will be announced to students prior the start of the course registration period. 

The Required Courses and the Elective Courses offered in previous academic years are listed below for reference. 

 

Required Courses

Data Analysis

Covers various discrete and continuous probability models and their applications in business problems, estimation and testing of hypotheses, simple and multiple linear regression analysis.

Introduction to Business Analytics

Visual Analytics for Business Decisions

Business Analytics in R

Social Media and Network Analysis

High Dimensional Statistics with Business Applications

Business Modeling and Optimization

Simulation for Risk and Operations Analysis

Privacy Management in the Digital Age

 

Elective Courses

Special Topics in Business Analytics

Business Analytics Practicum

Big Data Technologies

Operations Analytics

Big Data Analytics

Business Modeling with VBA

Electronic Commerce and Web Analytics

 

GRADUATION & DEGREE

Students must complete 30 credits of coursework during the program and pass all the course requirements within the specified time limit. In addition, students must meet at least 75% attendance rate for all courses and attain a graduation grade average (GGA) of 2.850 or above (out of a scale of 4.30) as required of all postgraduate students at HKUST.

On successful completion of the program, students will receive the “Master of Science in Business Analytics” degree from HKUST.

Conferment of Awards

The University confers academic awards twice a year, once in May/June and once in November. The official diploma is issued only after conferment of the awards.

Congregation

The Congregation is the formal graduation ceremony at which students are conferred their awards by the Chancellor or other officers of the University as stipulated in the University Statues. This graduation ceremony is held in Fall Term of each year at a time and place determined by the University.

Attendance at the Congregation is NOT compulsory. The award will be conferred in absentia to those graduands who are not present at the ceremony.

 

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