谢菲尔德大学 - MA Music Management入学准备
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We are very excited to welcome you to MA Music Management at The University of Sheffield in Autumn 2020 – this will be an exciting year for music management projects at Sheffield, and the entire teaching team are looking forward to working with you. As course director for MA Music Management, I would like to provide you with some further details about how you can prepare for your course. If you missed the recent online webinar, you can access content about postgraduate study here. Suggested advance reading
Here are ten short reads, publicly available and published recently, which highlight the kinds of issues we will be exploring on the MA. There is no expectation for you to read all of them, but use the titles to identify those that interest you the most. Del Naja, R. (2019) We’ve toured the world for years. To help save the planet we’ll have to change. Available here. Dredge, S. (2019) Beijing hopes music will be a $17.2bn business for it by 2025. Music:)ally. Available here. Dredge, S. (2019) TikTok takes on collecting societies at UK Copyright Tribunal. Available here. Harris, J. (2019). Interview: Red Note Ensemble. M Magazine. Available here. Hu, C. (2019). How Tom Misch's Streaming Growth Is A Blueprint For Indie-Artist Success. Available here. Popova, M. (2019). How Bach Will Save Your Soul: German Philosopher Josef Pieper on the Hidden Source of Music’s Supreme Power. Available here. Shannon, J. (2019). How the Attention Economy Shapes Music. Available here. Wierson, A. & and Draghiciu, B. (2019). Call Off the Requiem: The Classical Music Business Is Not Dead Just Yet. Available here. And if you are looking for something more substantial, the following book will help you to develop a historical understanding of the music sector in the UK. Peacock, A. & Weir, R. (1975). The Composer in the Market Place. Faber & Faber Witt, S. (2015). How Music Got Free: The End of an Industry, the Turn of the Century, and the Patient Zero of Piracy. Viking Student success stories
Since the course was established in 2007, MA Music Management alumni careers have included:
One of our Alumni, Elizabeth Lees, shares her experience of the course: 'I enjoyed the fact that we had to deal and manage real-life events and situations – some modules in the management were focused on analysing organisations or scenarios. There was a lot of freedom in the choice of our case study, so I was able to choose groups that I had a particular interest in i.e. classical music organisations. I enjoyed carrying out my research first-hand. The course gave me experience of dealing first-hand with arts organisations and an insight into how they run, I in particularly enjoyed the Marketing modules. I was able to set up a week’s work experience at Manchester Camerata through one of the Trustees, as she was a lecturer in one of my modules. It also increased my love for the city of Sheffield... and I have been here since February 2017. It also gave me the chance to develop as a person and I am a lot more confident than when I started'. Global Music Industry Events
Find out what music industry events are taking place near you and get an insight into current topics discussed by management professionals. An online example is MIDEM. MIDEM has been the international music industry’s leading organisation since 1967, which brings together, connects, serves and supports the global music community. If you have any further questions about the course, please do not hesitate to ask by emailing music@sheffield.ac.uk. Kind Regards, Neil McSweeney
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