华威大学:创意与媒体产业专业
专业1:MA in Creative and Media Enterprises创意和媒体企业
课程:Focusing on the special relationship between creativity, strategic management and cultural entrepreneurship, this was the first programme in the UK to examine the business of creativity. You’ll be invited to develop your understanding of creative organisations, teams, value creation and markets in the context of the global creative economy. We encourage you to discover a creative approach to management and a managed approach to creativity, which can then be applied to a range of scenarios and industries.
官网链接: https://warwick.ac.uk/study/postgraduate/courses-2019/cmema
入学要求:2:i undergraduate degree (or equivalent) in a humanities, media, business or related subject
雅思要求:7.0two at 6.0/6.5 & rest 7.0+
课程设置:
D2 Core Modules: Managing Intellectual Property & Creativity and Organisation (30 CATS)
3 Option Modules (20 CATS each), Dissertation (60 CATS)
Optional Modules for the Mas
链接:https://warwick.ac.uk/fac/arts/theatre_s/cp/applying/taught/options/
Option Modules (Spring Term)
Developing Audiences for Cultural Organisations
Brands and Meaning: Theory and Practice
Creativity from Myth to Management
Managing Cultural Organisations
Sustainable Creativity for the Cultural Industries
Applied Management Modules (Summer Term)
Applied Communication Project (MA in Global Media and Communication)
Creative Business Project (MA in Creative and Media Enterprises)
Culture and Social Innovation (MA in Arts, Enterprise and Development)
Placement and Case Study (MA in International Cultural Policy and Management)
职业目标:You’ll gain first-hand knowledge of industry practices and debates through engagement with industry experts and practical projects where you’ll develop your strategic thinking, research, leadership, and team working skills. Recent graduates have gone on to work in a variety of roles in areas such as TV, advertising, research, marketing, rights management or have set-up their own creative enterprises.
注:华威的此专业竞争非常激烈,全球只招30名学生,其中不乏丰富工作经验的人。不建议申请!!!