南安普顿大学奢侈品牌管理专业
南安普顿大学(University of Southampton)MA Luxury Brand Management
必修课
The history of fashion
Strategic marketing
Branding
Trend forecasting
Creating value for fashion consumers
Visual merchandising
Market and consumer segmentation
Market and consumer segmentation‘
Marketing communications
Research skills
Corporate social responsibility
Research skills
l 入学要求:Honours degree min. 2:1 or equivalent in a relevant subject.
Two years work experience in a related field.
l 语言要求:IELTS score of 6.5 (or TOEFL paper-based test 580 or TOEFL internet-based test 92)