21秋-香港城市大学-传播与新媒体-新东方前途出国

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    21秋-香港城市大学-传播与新媒体

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    Entrance Requirements

    To be eligible for admission, you must satisfy the General Entrance Requirements and:

    • have a Bachelor's degree in communication related areas from a recognized university or equivalent qualification; or

    • have a Bachelor's degree in non-communication-related areas and a minor in communication related areas of studies

    Applicants without a major or a minor in communication related areas of studies must have the basic knowledge about media and communication through coursework and an internship in communication related areas for at least three months. Substantive working experience in communication related areas such as a full-time job in a communication related position for at least one year will satisfy the requirement for the basic knowledge about communication.

    Applicants whose entrance qualification is obtained from an institution where the medium of instruction is not English should also fulfill the following minimum English proficiency requirement:

    • a score of 59 (revised paper-delivered test) or 79 (Internet-based test) on the Test of English as a Foreign Language (TOEFL)@#; or
    • an overall band score of 6.5 in International English Language Testing System (IELTS)@; or
    • a score 450 in the new College English Test (CET-6) of Chinese mainland; or
    • other equivalent qualifications.

    @TOEFL and IELTS scores are considered valid for two years. Applicants are required to provide their English test results obtained within the two years preceding the commencement of the University's application period. 

    # Applicants are required to arrange for the Educational Testing Service (ETS) to send their TOEFL results directly to the University. The TOEFL institution code for CityU is 3401.

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    Course Description

    A. Programme Core Courses for All Streams (9 credits)

    • Communication Fundamentals
    • Research Methods for Communication and New Media
    • Internet Communication

    B. Stream Compulsory Courses (9 credits)

    Students can specialize in one of the three streams (Digital Media, Media Data Analytics and Visual Media) by completing the required courses prescribed by the stream. The offer of a stream is contingent on the availability of teaching staff and the minimum number of students pre-selecting the stream. In case a stream cannot be offered for an academic year, the Digital Media Stream will be the default stream.

    1. Media Data Analytic Stream

    • Media Data Analytics
    • Social Network Analysis for Communication
    • Social Media Data Acquisition and Processing

    2. Visual Media Stream 

    • Digital Visual Media
    • Advanced Multimedia Communication
    • Multimedia Practicum

    3.  Digital Media Stream 

    • Global Media in the Digital Era
    • Policy and Regulations of New Media
    • Multimedia Communication

    C. Stream Electives (9 credits)

    2021-01-30

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